Explanation
Business Basics: Corporate Strategy If you want to be a business owner or a company manager whose job involves business decisions, then you will definitely need to study three basic areas: Business Strategy, Management and Leadership, Marketing Strategy. There is no way around that. It is possible to be an entrepreneur and executive with an engineering background without an MBA or business degree; It is impossible to be one of these things without having some idea about: The industry life cycle model and its four stages: Introduction, Growth, Maturity, and Decline Porter’s Five Forces Model The Bargaining Power of Buyers, Bargaining power of customers, Threat of new entrants, Threat of substitute products, Game theory, Life cycle of a typical company, What is competitive advantage, How to choose the best competitive strategy: Cost leadership, Differentiation, or Niche, The risk of following an integrated strategy, How to choose to grow organically or through M&A, The difference between direct and indirect integration, Advantages and external risks.
These are interesting and important topics and you can’t expect to build a strong business if you don’t study them in detail. This is why this is the best course! Each of these concepts is explained in a clear and helpful way and we touch on all the topics at the necessary level of detail. The course contains many real life examples, which makes it very interesting and easy to understand. In addition, we have prepared a large number of additional resources for you: explanatory questions, course notes, PDF files, and so on.
What will you learn?
- Conduct industry analysis
- Conduct competitor analysis
- Order the five forces model
- Evaluate the bargaining power of suppliers and customers
- Understand the threat of substitute products and new industry entrants
- Apply game theory in action
- Learn how competitors behave: Cooperation or competition
- Focus on how companies gain competitive advantage
- Learn the three main competitive strategies: cost leadership, differentiation, and niche
- Discuss the advantages of horizontal and vertical integration
- Learn how to do a SWOT analysis in practice
Who is this course for?
- An entrepreneur
- business owners
- business leaders
- business analysts
- Students who want to learn how to run a successful business
Specialization in Business Foundations: Corporate Strategy
- Publisher: Udemy
- Teacher: 365 Skills
- Language : English
- Level : All Levels
- Number of courses: 49
- Duration: 2 hours and 58 minutes
Essentials of Business Foundations: Corporate Strategy
Requirements
- The course is suitable for people with business knowledge and people without business education
Pictures
Sample Clip
Installation Guide
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Subtitle : English
Quality: 720p
Download Links
Password file: free download software
file size
830MB